Christophe at The Imagists asked me to assist in creating a production logo card for one of his clients, UNEAC Entertainment Group. Christophe had already designed the logo and they wanted something with a lot of power and weight for the logo animation. After an initial creative conversation, I went and made some sketches and developed a couple looks. The final animation turned out to be a more clean, minimal version of the boards, the client wanting no light and environment distractions from the logo. I have added some frames below from the 2 concepts I presented, the first being "Rise" which ended up being the final animation and the other was "Canyon" where we would start deep in what seems to be a canyon and rise out to reveal that we were within the ridges of the fingerprint logo mark.
"Rise" Concept Boards
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/a43bd18d7570cf08feebfb6b_rw_1200.jpg?h=3cdc8fd72f1be3b70ea31b1847db20c7)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/38849dbe3813c12e589164d9_rw_1200.jpg?h=bf452f1af4c5d0e7fd77c1f3bab324e6)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/045fa84ec4dffaeecaa08bb5_rw_1200.jpg?h=2c155be853aa52d43ecb2b05b41f9321)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/1a2f07356abe477071e8219e_rw_1200.jpg?h=82ef6034c17dde9c16c2a662cf585452)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/93d1f16053571627b1ae1cfb_rw_1200.jpg?h=a59bc7dd9bc2434278c929670e83fafe)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/82b837fdd8d8209a90a200f8_rw_1200.jpg?h=19526a5cf1fe25b0daccaaa83076e2be)
"The Canyon" Concept Boards
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/c54832005498fd061122cbab_rw_1200.jpg?h=05746574fac218f12653f72eaf694cee)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/b4a2e54ff8d601d893cf1b47_rw_1200.jpg?h=ccbe3da9500f163bf711cb5f2761dc58)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/a13fb8e6dc9a37b3e302fcf3_rw_1200.jpg?h=b6fcb6fb1eb4575484d517023d056794)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/4bb3153c9c8d23bb67d36dfa_rw_1200.jpg?h=54f2f61a02f5bbcd57f3a8919a3d41b5)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/6e6f65f7fab5990008024831_rw_1200.jpg?h=b59f1dfb3cd14dadc3957f5be5620c4a)
![](https://cdn.myportfolio.com/7fa6031dc4394e41b61bb14f4b503ced/bf58c3a0d6da4839e1c23678_rw_1200.jpg?h=76195c6d90f0c9fbf4ad3779d234377a)